March 7, 2013
Austin, TX For Immediate Release
Devolver Digital, well-known as a leading champion in the production, marketing, and distribution of independent video games, today announced that they are adding independent film distribution and promotion to their repertoire. Citing a shortage of attractive options for independent filmmakers who want help promoting their cable VOD and digital releases, the notoriously spunky bunch from Austin, TX has added team members in Los Angeles and San Francisco to build its film effort, Devolver Digital Films, and navigate the rapidly evolving digital distribution landscape.
Co-Founder and Partner Mike Wilson says his own experience as a filmmaker seeking distribution led him and his partners to the decision to expand Devolver Digital in to film. “It just seems a shame that often a filmmaker works so hard to complete the film, work the festival circuit for another six months to a year, and then hopefully is finally offered a cable and digital VOD deal…but then when it’s time to get the word out, they once again find themselves on their own. The filmmaker is exhausted by that point, as is their network… and most know all too well it’s not enough to just put your film on cable and other digital outlets if nobody knows it’s there. We hope to be that much needed second or third wind to truly find an audience for the film at the home stretch and finish line.”
Devolver Digital’s outspoken passion for indie games, developers and fans has earned them no minor measure of industry notoriety. With this expansion they aim to apply that same fiercely creative devotion to indie filmmakers and their projects.
Andie Grace joins Devolver Digital Films as VP of Acquisitions and “Head Cheerleader” from San Francisco, after a 13-year stint on the executive staff of Burning Man, where she ran the Communications Department, a role that included supporting hundreds of film and television projects’ production and distribution. A filmmaker herself with several production credits, Grace is eager to engage with films from a different side of the table and to put her PR and cultural expertise to work for independent filmmakers. “I’m excited to join Devolver precisely because their philosophy on supporting independents is one I truly share. Indie is where all the bravery and creativity happens, and that’s what I want to be a cheerleader for,” she says.
Devolver is also interested in working with traditional cable VOD and DVD distributors to bring their libraries to emerging “games-first” audiences, who might not be properly served anymore through these means.
Grace and Wilson will both be at SXSW Film in Austin starting on Friday, and are actively seeking completed and near-completed projects for release under the Devolver banner later this year. Filmmakers and distributors interested in discussing partnerships should contact us. To learn more please visit http://www.devolverdigital.com.
For more information, photos or to schedule an interview, please contact Green Galactic’s Lynn Tejada at 213-840-1201 or by email.